James Cameron on Why Endgame Beating Avatar Gives Him 'Hope'

You might think director James Cameron would be disappointed by Avengers: Endgame dethroning Avatar as the reigning worldwide all-time box office champion, but that’s far from the case. In fact, Cameron says the news gives him “hope” about the future of cinema in an increasingly streaming-focused industry.Cameron spoke to Deadline (via Collider) about Endgame’s big box office milestone, saying, “It gives me a lot of hope.”

Every Actor and Character Confirmed for the Avatar Sequels

Cameron continued, “Avengers: Endgame is demonstrable proof that people will still go to movie theaters. The thing that scared me most about making Avatar 2 and Avatar 3 was that the market might have shifted so much that it simply was no longer possible to get people that excited about going and sitting in a dark room with a bunch of strangers to watch something.”

Cameron himself is uncertain whether the upcoming Avatar sequels will manage to reclaim the record from Endgame, but he seems content that the potential is still there.

“Will Avatar 2 and 3 be able to create that kind of success in the zeitgeist? Who knows. We’re trying. Maybe we do, maybe we don’t, but the point is, it’s still possible. I’m happy to see it, as opposed to an alternate scenario where, with the rapid availability, a custom-designed experience that everybody can create for themselves with streaming services and all the different platforms, that [theatrical potential] might not have existed anymore.”

See why being an Avatar fan can be so tough in the video below:

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Earlier this year, Cameron congratulated Endgame directors Joe and Anthony Russo on breaking Avatar’s record by tweeting an image of Iron Man visiting Pandora.

Meanwhile, the battle between streaming services and movie theaters continues in other areas. Netflix announced the upcoming Martin Scorsese drama The Irishman will not be released in major theater chains, as Netflix reportedly refused to accept a three-month exclusivity window.

For more on the future of the Avatar franchise, find out the current release dates for Cameron’s four sequels and see every actor who’s been confirmed to appear.

Jesse is a mild-mannered writer for IGN. Allow him to lend a machete to your intellectual thicket by following @jschedeen on Twitter.

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