London Review of Books circulation up by 3.6%

The London Review of Books saw its circulation increase by 3.6% in 2019, marking its 20th year of consecutive growth.

ABC figures showed readers of the LRB increased to 78,478 in 2019 – its 40th anniversary year — from 75,725 in 2018.

Of the LRB’s sales, 90% came through subscribers, with full-rate subscriptions increasing by 10.4%.

Reneé Doegar, commercial director, said:  “The London Review of Books keeps going from strength to strength. We are pleased that 94% of our file still consists of people who actively purchase the LRB, and our subscriber base continues to grow: not only an increase in circulation, but an increase in quality circulation of new and long-standing readers who genuinely value our incredible product. 

“The LRB just celebrated its 40th birthday, and our strategy of consistent, quality growth is still the core of our business.”

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *